Cleveland Crunch and Schnitz Ale Brewery Announce Partnership for 2024-25 Season

Cleveland, Ohio, Sept. 11, 2024 – The Cleveland Crunch, a professional indoor soccer team, and Schnitz Ale Brewery, a brewery and gastropub that specializes in craft beer located in Parma, are thrilled to announce their partnership for the 2024-25 season. As part of this collaboration, Schnitz Ale will be the Exclusive and Official Craft Beer Sponsor of the Cleveland Crunch.

To celebrate this exciting partnership, Schnitz Ale will create a limited-edition beer, the Schnitz Classic Crunch Edition, inspired by the Cleveland Crunch, set to hit select local retail stores in Northeast Ohio for purchase during the 2024-25 season. 

“The Cleveland Crunch is super excited to partner with Schnitz Ale Brewery, a local brand that aligns with our dedication to the community and our mission to provide an unforgettable fan experience every time we step on and off the field,” said Ryan Ruiz, director of sales for the Cleveland Crunch. “This collaboration allows us to celebrate Cleveland culture through championship caliber soccer and amazing craft beer.”

“As long-time fans of the Cleveland Crunch, partnering with such a prestigious, championship-winning organization was a natural fit,” said Igor Djurin, CEO and founder of Schnitz Ale Brewery. “ This collaboration allows us to unite our award-winning beers with the unmatched excellence of the Crunch. With our deep roots in the community through Das Schnitzel Haus and the legacy of the Cleveland Crunch, we're bringing together decades of local pride and involvement.”

Griffin Thomas, director of marketing of Schnitz Ale also expressed his excitement for the partnership.

“We're thrilled to embark on this partnership and can't wait to celebrate future victories with our fans, one sip at a time! Prost!,” he said.

The Crunch and Schnitz Ale will team up for the annual Trunk or Treat event at the Giant Eagle Market District in Strongsville, Ohio Oct. 24 from 5:30 to 7:00 p.m. Cleveland Crunch staff and players will be in attendance to hand out candy and meet with fans, while Schnitz Ale will have a booth next to the Crunch’s, featuring their exclusive Crunch beer for sale and on display.

This partnership marks the beginning of a dynamic season, where local craft beer and Cleveland’s indoor soccer team come together to enhance fan engagement and community involvement.